Literary Yard

Search for meaning


How to build a literary brand

By James Aitchison An author is not an author.  An author is a brand.         Just like cars, computers, and packaged goods, an author is a brand with unique brand values.         Lee Child is a brand.  Every Jack Reacher…

Will AI tool ChatGPT replace writers?

OpenAI developed ChatGPT, a cutting-edge natural language processing (NLP) tool, that has sparked a tsunami of concerns amongst professionals from all walks of industries and backgrounds including writers. A variant of the popular GPT-3 language model, the tool is capable…